{"id":5302,"date":"2019-12-09T11:24:14","date_gmt":"2019-12-09T10:24:14","guid":{"rendered":"https:\/\/myspeaker.se\/profiles\/vegard-jormeland\/"},"modified":"2024-12-19T13:30:51","modified_gmt":"2024-12-19T13:30:51","slug":"vegard-jormeland","status":"publish","type":"profile","link":"https:\/\/myspeaker.se\/en\/international-speakers\/vegard-jormeland\/","title":{"rendered":"Vegard J\u00f8rmeland"},"content":{"rendered":"\n<div id=\"text-block_44a103bd6e89360077f5560f0f9865d9\" class=\"block-text block-text--columns-one lg:my-20 my-10\">\n      <div class=\"block-text__body\">\n      <p>Having recently gotten his first job as a software engineer our speaker Vegard Jormeland quickly realised the company had just one small problem: Nobody was using their products.<\/p>\n<p>Being young and naive he thought: What if we could program users the same way we can program computers?<\/p>\n<p>This would become the start of a long winding journey that would take him across the world \u2013 and back again. Along the way becoming a trained psychologist. Being headhunted by Big Tobacco to help them make people quit smoking. Serving as Senior VP of Behavioural Design at the largest financial services group in the Nordic countries. And founding the hyper growth startup Ottolander Medical.<\/p>\n<p>Vegard J\u00f8rmeland says that the hard thing about making a successful product, is often not actually making the product, but rather making people use the product. Which incidentally is his area of expertise.<\/p>\n<ul>\n<li>Addiction by Design: Making products people can\u00b4t stop using.<\/li>\n<li>The Attention Economy: How the Silicon Valley is controlling your mind.<\/li>\n<li>The Secret Psychology of Email \/ Instagram \/ Facebook: And how to break the addiction.<\/li>\n<li>Time to Unplug? Escaping the Digital Hamster Wheel(!)<\/li>\n<li>Great artists steal : Why your Corporation do not need an Innovation Department (and what you need instead!)<\/li>\n<li>Confessions from a Serial Entrepreneur gone Corporate: What I would have done if I could start over again.<\/li>\n<li>Lean Startup: The Silicon Valley Way of Innovation.<\/li>\n<li>Lean Startup: Iterating from Plan A to a Plan that Works.<\/li>\n<\/ul>\n<p><strong>Popular topics: <\/strong><\/p>\n<p>Why Innovation Fails in Corporations | OMG! have I done! Confessions of a former Entrepreneur | So you believe you have free will? And how companies exploit your lack thereof | Design Thinking meets Behavioural Science<\/p>\n    <\/div>\n  \n\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1521,"menu_order":1154,"template":"","profile_category":[500,498,396,407],"profile_tag":[163,125],"profile_language":[],"class_list":["post-5302","profile","type-profile","status-publish","has-post-thumbnail","hentry","profile_category-leadership-speakers","profile_category-entrepreneurship-speakers","profile_category-international-speakers","profile_category-motivation-inspiration-international-speaker","profile_tag-entrepreneurship","profile_tag-leadership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Vegard J\u00f8rmeland - Book your keynote speaker at MySpeaker<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/myspeaker.se\/en\/international-speakers\/vegard-jormeland\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Book your next keynote speaker at MySpeaker\" \/>\n<meta property=\"og:url\" content=\"https:\/\/myspeaker.se\/en\/international-speakers\/vegard-jormeland\/\" \/>\n<meta property=\"og:site_name\" content=\"MySpeaker Sweden\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/myspeakersweden\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-19T13:30:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/myspeaker.se\/wp-content\/uploads\/sites\/4\/2023\/09\/Vegard-Jormeland.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/myspeaker.se\\\/en\\\/international-speakers\\\/vegard-jormeland\\\/\",\"url\":\"https:\\\/\\\/myspeaker.se\\\/en\\\/international-speakers\\\/vegard-jormeland\\\/\",\"name\":\"Vegard J\u00f8rmeland - 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